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2024_06_0 Release Notes

Release date: June 18, 2024

The release notes describe changes to Storefront for this release, including new features and enhancements. In addition to these changes, Instacart continually updates the platform to improve accessibility, performance, and stability and to ensure the best user experience for your customers.

New features​

There are no new features that are available for both Storefront and Storefront Pro.

Enhancements​

The following enhancements are available in this release.

Enhanced the customer management tool (Storefront Pro 5)​

In Instacart Platform Portal, the customer management tool (also known as user impersonation) includes the following enhancements:

  • Added the ability to search for customers by phone number, order number, and loyalty number. Previously, you could search by email only.
  • Added details about the customer’s last store shopped, loyalty card number, and Instacart+ membership status.
  • Renamed the Impersonate User button to Log in as customer.
  • Streamlined access to view all orders for a customer by adding the Go to orders button.

The following image shows an example of the customer information for Kamal Singh:

Shows the Search customers page with customer details about Kamal Singh, including their name, email address, phone number, delivery address, last store shopped, loyalty card number, and Instacart+ membership status. There are three buttons available, enabling you to create a privacy request, login in as the customer, or view their orders.

For more information, see Log in as a customer.

Duplicate Offer discount campaigns​

In Instacart Platform Portal, you can now duplicate Offer discount campaigns. This capability streamlines the process of creating campaigns by duplicating existing campaigns. When you duplicate a campaign, all fields are copied.

For the campaign that you want to duplicate, in the Campaigns & offers tool, click the row menu and then click Duplicate Campaign. You can also duplicate a campaign you are currently viewing.

note

When you duplicate a campaign, the Offer section of the campaign defaults to the Build on my own option and retains the same offer settings. However, if the original campaign includes a coupon code, the coupon code is not copied over. You must specify a coupon code for the new campaign.

The following image shows the Duplicate Campaign option in the Campaigns & offers tool: Shows the Campaign & offers tool with several active campaigns, including the "Offer discount" campaign. The row menu for this campaign includes options to view the campaign, view the analytics for the campaign, and duplicate the campaign.

The following image shows the Duplicate Campaign button when you view a campaign: Shows the campaign details for the Offer discount campaign. There are three buttons available, enabling you to deactivate the campaign, edit the campaign, and duplicate the campaign. The "Duplicate Campaign" button is annotated.

For more information, see Manage offer discount campaigns.

Edit targeting of scheduled campaigns​

In Instacart Platform Portal, you can now edit the targeting of scheduled campaigns up until the start date. You can edit the audience for the campaign and the regions that participate in the campaign.

For example, you originally scheduled a campaign to target lapsed customers who haven’t shopped in the last 60 days at any store location. You might want to edit the targeting to focus on those who haven’t shopped in the last 28 days at any store location in Texas.

The following image shows an example of the Edit Campaign button when you view a scheduled campaign: Shows the campaign details for the Offer discount campaign. There are three buttons available, enabling you to deactivate the campaign, edit the campaign, and duplicate the campaign. The "Edit Campaign" button is annotated.

Enhanced the post-checkout experience for pickup orders​

Implemented the following enhancements to the post-checkout experience for pickup orders:

  • Updated the look and feel of the post-checkout experience.
  • Updated the order status information to clearly communicate the status of the order.
  • Enhanced the user experience for providing vehicle details and enabling location sharing.

The following image shows an example of the workflow for providing vehicle details and enabling location sharing in the new pickup experience: Shows the workflow for providing vehicle details and enabling location sharing in the new pickup experience. The first image shows the order details, which includes an "Add vehicle details" button. The next image shows the first step, where customers can select the type of car they're driving, such as a car, SUV, van, or truck. The next image shows the second step, where customers can enable location sharing. The next image shows that the customer can choose to share their location once, while using the app, or not at all. The last image shows the order details again, now including the vehicle information.

For more information, see Pickup flow.

Product labels on item tiles on the recipe details page​

Beta

This feature is currently restricted to retailers who partnered with us in its development. For more information, contact your Instacart representative.

On recipe detail pages, product labels (also known as product tags) now appear on item tiles. Product labels include Deals, SNAP, and Fresh.

The following image shows strawberries with the SNAP product labels on the recipe details page: Shows the ingredients section of the recipe details page, which includes five ingredients. Two of these ingredients display the SNAP tag under their names.

For more information, see Recipes and Item tile.

Coupon expiration time on coupon tiles and details​

When you view coupon tiles or coupon details, the expiration time is now shown. The time is automatically localized for the store location. Previously, only the expiration date was shown.

The following table illustrates the change on coupon tiles:

BeforeAfter
Shows a coupon tile featuring tea products, with a "Clip" button at the top-right corner. Below the tea product thumbnails displays the saving amount, coupon promotion, and expiration date.Shows a coupon tile featuring tea products, with a "Clip" button at the top-right corner. Below the tea product thumbnails displays the savings amount, coupon promotion, and expiration date and time

The following table illustrates the change in the coupon details:

BeforeAfter
Shows the coupon details for tea products, including the savings amount, expiration date, coupon promotion, and eligible products.Shows the coupon details for tea products, including the savings amount, expiration date and time, coupon promotion, and eligible products.

For more information, see Digital coupons page.

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