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Special pricing

Special pricing (also known as promotional pricing) refers to temporary discounts on item prices within a specified time period. You can make temporary price reductions available to all customers or only to loyalty members. For example, you might create sale pricing on selected products for all customers, or you might discount some or all products for your loyalty members.

To set up special pricing, you define the reductions in your catalog inventory file. Offers stack on top of special pricing.

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If a product is on sale and has loyalty pricing, a loyalty member receives the lowest price between the sale price and the loyalty price.

Sale pricing

You can set up sale pricing on items to support weekly flyer sales. You can also set up a temporary price reduction on an item to move excess inventory. Sales and temporary price reductions must have a start date and an end date. For more information, see Sales requirements in the Catalog documentation site.

The following image shows an item tile with sales pricing:

Shows O Organic Popcorn in an item tile. The regular price is struck through and the sale price appears in a yellow box beside it.

If there is no end date, the discount continues indefinitely. In this case, the better approach would be to update the product price directly rather than setting up sale pricing.

Loyalty pricing

You can give your loyalty customers discounted prices on items by specifying the loyalty price for an item. Loyalty prices must have a start date and, optionally, an end date. If there is no end date, the discount continues indefinitely. For more information, see Loyalty requirements in the Catalog documentation site.

The following image shows an item tile with loyalty pricing:

Shows Vicks DayQuil and NyQuil with the regular price and the loyalty price beside it in a yellow box. Below the loyalty price is another yellow box with the words "With loyalty card".