Sales requirements
To create a sale on a single item, add the following columns. Sales are available to all customers.
warning
Be careful when combining a sale and a promotion. For more information, see Common promotion errors.
| Column | Data type | Description | Example | Customer experience |
|---|---|---|---|---|
sale_price_cents | float | Sale price in cents.1 The sale_price_cents must be less than cost_price_per_unit.By default, the system expects values in cents. If you are sending dollar values, inform your Instacart representative. Instacart will configure the backend to support dollar values. | 0.99 If you are sending dollar values and the cost is less than 1.00, you must include a zero before the decimal. |  View full image |
sale_start_at | date (no timestamp) | Sale start date, in the format MM/DD/YYYY (inclusive). The sale starts at 12:01 AM Pacific Time. | 10/20/2023 means 10/20/2023 12:01 AM Pacific Time | None available |
sale_end_at | date (no timestamp) | Sale end date, in the format MM/DD/YYYY (exclusive).The sale ends at 11:59 PM Pacific Time on the day prior to your specified end date. Important: Removing the end date does not remove a sale. To end a sale early you must change the end date first. | 10/22/2017 means 10/21/2017 11:59 PM Pacific Time. | None available |
Sample CSV file
Footnotes
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For US stores, prices must be in USD. For Canada stores, prices must be in CAD. ↩