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Restricted products

Available on request means that the feature is turned off by default. To turn on a feature, contact your Instacart representative.

Restricted products currently include alcohol and over-the-counter medication, but this is subject to change.

Restricted products are items with legal requirements, such as minimum age and maximum quantity limitations. These requirements vary by region. Your catalog can contain restricted products as long as they're not on the Instacart list of prohibited products.

When a cart contains a product that requires age validation, the checkout flow requests the customer's date of birth and includes it in the order sent to Instacart. If the date of birth is missing or the customer isn't old enough to purchase the item, the customer can't proceed to payment. Storefront sites automatically include this age validation during checkout.