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Two-factor authentication

This feature is available to both retailers and brands.

To better secure your Ads Manager account, you can set up two-factor authentication.

If you enable two-factor authentication, we send a unique code whenever you attempt to login, update your email address/password, or update your authentication settings. You must enter the code in order to access or update your account.

Enable two-factor authentication​

To set up two-factor authentication—

  1. After logging in to Ads Manager, click Settings in the lower left corner of your screen.

Sponsored product campaigns dashboard with Settings button highlighted in lower left

  1. Click Two-factor authentication in the left-hand menu.

Settings menu showing Account, Two-factor authentication, Billing, and Credits options with Account information panel

  1. Click Edit.

Two-factor authentication section with Edit button and message "Two-factor authentication is turned off"

  1. Choose how to receive your code—

    • Email: receive a 1-time code delivered to your email address.
    • Authenticator app: scan a QR code using a third-party authenticator app on your phone. You can use any standard authenticator app, including Google Authenticator, Microsoft Authenticator, Twilio, Authy, and Duo Mobile.

  2. Click Next.

Set up two-factor authentication dialog with Email and Authenticator app options

  • If you chose email, look for an email with the subject line "Instacart Ads verification code." Enter the code and click Submit.

Set up two-factor authentication dialog with Confirmation code field and Resend code option

  • If you chose authenticator app, scan the QR code in your authenticator app, enter the code from your app, and click Submit.

Set up authenticator app dialog with QR code and 6-digit code field

  • If you can't scan the QR code, click Can't scan it and enter the key into your authenticator app.

Set up authenticator app dialog with manual key entry field

  • If you chose authenticator app, we provide a list of one-time backup codes to use if you lose your device. You can't view these backup codes again after leaving this screen. We recommend storing them somewhere other than the device your authenticator app is installed on.

Backup codes dialog showing list of alphanumeric codes with Copy, Download, and Done buttons

  1. Ads Manager confirms you turned two-factor authentication on. You also receive a confirmation email.

Two-factor authentication confirmation showing "Two-factor authentication is turned on using email"

Log in with two-factor authentication​

To login after enabling two-factor authentication—

  1. Start logging in as you normally would with your email address and password.

  2. Check your email or authenticator app for the confirmation code.

  3. Enter the code and click Submit.

Two-factor authentication login screen with Confirmation code field and Resend code option

Turn off two-factor authentication​

  1. After logging in to Ads Manager, click Settings in the lower left corner of your screen.

Sponsored product campaigns dashboard with Settings button

  1. Click Two-factor authentication in the left-hand menu.

Settings menu with Two-factor authentication option highlighted

  1. Click Edit.

Two-factor authentication section showing it is turned on with Edit button

  1. Click Turn off.

Turn off two-factor authentication confirmation dialog with Cancel and Turn off buttons

  1. Check your email or authenticator app for the confirmation code.

  2. Enter the code and click Submit.

Turn off two-factor authentication dialog with Confirmation code field and Resend code option

Troubleshooting​

Lost authentication device​

If you lost your device, you can enter one of the backup codes you received when enabling two-factor authentication. Please note, this option is only available if you set up two-factor authentication with an authenticator app.

To use a backup code—

  1. Click Use backup code.

Two-factor authentication screen with 6-digit code field and "Use backup code" link

  1. Enter the backup code and click Submit.

Two-factor authentication screen with Backup code field

If you don't have your backup codes, contact your account manager. If you don't have an account manager, email ads-help@instacart.com for further assistance.

Not receiving email code​

If you don't receive the email with your authentication code, check your spam/junk folder. You can also receive a new code by clicking Resend code.

Set up two-factor authentication dialog with Confirmation code field and Resend code button highlighted

If this doesn't work, contact your account manager. If you don't have an account manager, email ads-help@instacart.com for further assistance.

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